| | | | Also known as 'above the line' in marketing speak, advertising promotes goods, services and brands through mass media such as television, magazines, newspapers, billboards and more recently, the web. | | | | | | 'Advertising photography', often also refered to as 'commercial photography' is the photography that comprises the ads we see in mass media. | | | | | Advertising photography is different to corporate photography, which is 'below the line'. | | | | |
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