| | | | | A Simple Statement | | | | | | | | Every project is different, no matter how well we know your business. A Corporate Photography Brief can be a very simple logistical statement, a more complete communication concept, or both: | | | | | | | | "Engineer John Smith talking with Company Director James Brown, inside the XX Particle Accelerator in Fiji." | | | | | | | | "An image showing the advanced and complex nature of the Fiji Particle Accelerator," | | | | | | | | "An image of John Smith interacting with the Fiji Particle Accelerator, communicating the size and complexity of the XX Accelerator." | | | | | | | | Logistics / Production; | | | | | | | | When writing the Brief, always consider the logistics; of course anything is possible, but some things take more time and cost more - if you have questions, give us a call, we're happy to talk the project through. | | | | | | | | Some things that are important to consider when writing up the brief; | | | | | | | | Who? Are there people needed for the image? Where will they come from? Are they available? | | | | | | | | What needs to be in the image to demonstrate the point? | | | | | | | | Where is the Photograph to be made? Are there location access issues / Permissions? | | | | | | | When? - For exterior, Dawn and Dusk are best, as the light is very soft and flattering on buildings and machinery. | | | | | | | | Why? What's the main point you are trying to communicate? | | | | | | | How? Do you want to organise the logistics, or do you want us to look after "Production" for you? | | | |